NO, it is the ATV 19+
Copyright Reebok
Just when you think you have seen it all… run shoes with five toes, run shoes that look like a goat hoof or shoes that are built on inches of marshmallow and then Reebok bring us the ATV 19+. Lets face it, Reebok don’t really have a great reputation for ‘great’ run shoes. Will this nippled alien beast change that?
I haven’t seen these shoes yet. But they are about to be released onto the world on Feb 1st. Are we ready for it? I have no idea…
Bill McInnis, head of advanced innovation at Reebok thinks we are. Apparently he is a former NASA scientist! He says:
“The ATC 19+ has 19 bumps (hence the name) on the bottom of the shoe which are designed to grip as much terrain as possible each time you move. ATV? ‘All Terrain Vehicle’ – In other words, the shoe is designed to mimic how a real ‘ATV’ grips any terrain that is put beneath its wheels. The shoes ‘dig’ through the top layer of the surface and get traction on the layer underneath”
https://www.youtube.com/watch?v=LMsPej0LIP8&feature=player_embedded
Jury is out on this one… on first impressions I can’t imagine it working too well in the wet, particularly on roads/ pavements or in the mud. But hey, I shouldn’t jump to conclusions… just because they look weird doesn’t mean that they wont perform.
Lets see what happens after Feb 1st!
Copyright Reebok
As a footnote. I have just seen this YouTube clip. Oh dear… any credibility that Mr McInnis gave the shoe in his ‘clip’ above seems to disappear rather quickly here.
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even rocks! LOL
WOW That commercial is hilarious hahah…. Leaves!
The first video was almost believable, the second video just makes them look ridiculous I am afraid. I think we will see THIS shoe in the school playground, not on the trails… but I may be wrong? IMO
or in a forthcoming sci-fi movie
Ok, when you cut through all the traction hype. Rampage, really? The shoe just looks slow! Not a shoe for trailrunning as we know it.j
So another designer thinks they can out smart mother nature. Let’s just say that I agree with the post above; these will be in the playground, not the trails. Advert reminded me of Cuba Gooding Jnr in Jerry Maguire where he is sat on a camel doing some low grade ad. Quality.